As we all know Christmas is the time of year when we want to Spread Love and Good Cheer to our Family and Friends.

But Remember if you buy your gifts from Local Businesses you can also Spread some Christmas Spirit around your Local Community.

In my case Every Piece of Jewellery or Watch you Purchase From Me and Every Watch Strap or Battery I Fit for You also allows me to Feed a Child for a Day , Plant a Tree and Offset 0.02 Tonnes of CO2.


We offset our carbon footprint via Ecologi

18ct Gold and Platinum Diamond Jewellery


What makes me Ethical?

The things I do that others don't or won't.

  • My Shop is Powered by Renewable Energy

    My shop in Otley is powered by Ecotricity, Britain’s greenest energy company. All Ecotricity’s electricity is certified green, and also certified vegan. Ecotricity’s gas is a mix of carbon-neutralised natural gas and sustainable green gas.

    Ecotricity has no shareholders. So, instead of paying dividends they invest my bills into building new forms of green energy. And, I can be sure that the energy Ecotricity supplies me will not be greenwashed.

  • Fairtrade Foundation registered goldsmith

    Building a secure future for miners, their families and communities.

    Fairtrade Gold miners receive a Fairtrade Premium of $2,000 per kilogram of fine gold, on top of the guaranteed Fairtrade Minimum Price and only mines that do not use child labour can be Fairtrade Certified.

  • This Website is 300% Green!

    Climate Change Commitment – 300% Green Energy Match.

    In addition to using eco-friendly data centers and servers, our website hosting company, GreenGeeks, matches 3 times the amount of energy it consumes from the grid in the form of renewable energy credits.

  • Pre Owned Jewellery

    Along side my New Jewellery and Watches I also stock a range of Pre Owned Jewellery. Buying Pre Owned or second hand items is the purest form of recycling as it requires minimal processing.

  • ShareTheMeal

    For every Piece of Jewellery you buy from me I will donate to the United Nations World Food Programme’s ShareTheMeal and feed a child for a day.
    That includes Gold, Platinum, Diamond and Gem Set Jewellery and our brands Diamonfire, Kit Heath and Sekonda either instore or to order.

  • Environmentaly Friendly Stationary

    Where ever practicable our stationary is rceycled, recyclable or both! This even includes our posters, flyers, repair slips and letter head. Other more prosaic papers are also either recycled or bamboo!

9ct Gold, Diamond and Gemset Jewellery



Premium 925 Silver with High Quality Three Layer Platinum, Palladium and Rhodium Plating.


Fairtrade Gold

Discover my range of Ethical Fairtrade Gold Wedding, Engagement Rings and Bespoke Designs.

Truly Madly Fairly
  • Fairtrade Premium

    Fairtrade Gold miners receive a Fairtrade Premium of $2,000 per kilogram of fine gold, on top of the guaranteed Fairtrade Minimum Price.

  • Child Labour

    In Fairtrade, miners must put a Child Protection Policy in place and work to prevent child labour. Only mines that do not use child labour can be Fairtrade Certified.

  • Conflict

    Fairtrade does not certify mines that contribute to conflict and human rights abuses.

  • Traceability

    Fairtrade Gold can be traced direct from the mine through to your piece of jewellery carrying the Fairtrade Gold Stamp.

  • The Environment

    Fairtrade Standards restrict the use of mercury and other chemicals. Fairtrade Certified miners follow local laws which protect the environment, and are required to restore mine sites.

Truly Madly Fairly® Wedding Rings

Wedding Rings in Platinum, Palladium, Fairtrade Gold or Single Mine Origin Gold


Truly Madly Fairly® Engagement Rings

Ethical Engagement Rings in Faitrade Gold or Single Mine Origin Gold

Looking for inspiration?

Here are a few of my favourite things!


From my Blog


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